In 2019, just as Covid-19 was in full swing and impacting the globe, Euphoria premiered on HBO. The show’s premise was about the struggles of everyday teens experiencing anxiety, depression, and drug addiction.
While Euphoria is based on raw and real moments, an offshoot of the show was the bold and brazen makeup that led to what many of Generation Z (Gen Z), and even Millennials, are embracing. It’s called The Euphoria Effect, and it’s a makeup trend that has only found a strong foothold after the show’s 18 episodes over the last three years — last airing in February 2022.
Euphoria’s main characters include the likes of Zendaya, Maude Apatow, Hunter Schafer, Angus Cloud, and many more talented actors and actresses.
It was, however, Daniella Davy, the show’s makeup artist, that has brought The Euphoria Effect to not just the runways, but to the real-life halls of high schools, college dorms, and beyond. She also found influence with the 1960s and 1970s rock glam looks of bold colors.
Where Did Daniella Davy Come Up With The Looks For Euphoria?
Davy jokes that she actually derived many of the looks for Euphoria by stalking Gen Z TikTok and Instagram accounts of influencers who dabbled in The Euphoria Effect.
How Do I Achieve The Euphoria Effect?
Before you start bedazzling your look and painting on fluorescent shades of The Euphoria Effect, you need to start with strong features, and that’s where microblading and microshading come into play.
Don’t look like an Alpha Generation playing with makeup and looking like a dumpster fire, instead perfect your natural features and then start playing with bedazzled accouterments and 70s rock glam fluorescent eyeshadows and blush. Let’s be real, you need to have a perfectly preserved canvas before you start adorning it with art. Try MicroBladers Studio + Academy for the best results of getting your canvas ready for The Euphoria Effect.
The best way to do this is by getting on-point, woke-up-like-this brows and lips. Head to your favorite microblading studio for a Lip Blush + Tint and a Microblade + Shade Combo. Following this, head to Sephora or Ulta and pick color palettes that make you feel euphoric.
With The Euphoria Effect, it’s all about bold colors, glitter, and, again, euphoric feeling color palettes that embolden you to walk out of your house as if you were the celebrity star cast in the story of your life, which is certainly an incredible one.